Post by account_disabled on Dec 14, 2023 3:46:42 GMT -5
And from all these questions, there is one insight that can be linked with Lay's, which is food that is in the memory of Chinese people. Until it became a strategy of doing Localized Marketing to change from Lay's which is a foreign dessert to Lay's in Chinese style to please Chinese customers. Lay's Marketing Source: mindshareworld.com/china/work/lays-find-your-flavor 3 Insight: Why did Lay's choose to use Localized Marketing to build relationships with Chinese people? 1. Food is the highlight of China. and the variety differs according to the province Because China is a large country. and has many cultures Each area has local food according to that area.
that is unique There are many different flavors. And it Whatsapp Number List reflects the memories of being Chinese the most. Lay's has therefore used this feature as a gimmick to remove the status of a multinational potato brand. Let Chinese people feel more like Chinese products. 2. Chinese people are highly nationalistic. With the nationalism of the Chinese people To market to this group of people, one must penetrate the nationalism of the Chinese people. And from all these questions, there is one insight that can be linked with Lay's, which is food that is in the memory of Chinese people. Until it became a strategy of doing Localized Marketing to change from Lay's which is a foreign dessert to Lay's in Chinese style to please Chinese customers. Lay's Marketing Source: mindshareworld.com/china/work/lays-find-your-flavor 3 Insight.
Why did Lay's choose to use Localized Marketing to build relationships with Chinese people? 1. Food is the highlight of China. and the variety differs according to the province Because China is a large country. and has many cultures Each area has local food according to that area. that is unique There are many different flavors. And it reflects the memories of being Chinese the most. Lay's has therefore used this feature as a gimmick to remove the status of a multinational potato brand. Let Chinese people feel more like Chinese products. 2. Chinese people are highly nationalistic. With the nationalism of the Chinese people To market to this group of people, one must penetrate the nationalism of the Chinese people.
that is unique There are many different flavors. And it Whatsapp Number List reflects the memories of being Chinese the most. Lay's has therefore used this feature as a gimmick to remove the status of a multinational potato brand. Let Chinese people feel more like Chinese products. 2. Chinese people are highly nationalistic. With the nationalism of the Chinese people To market to this group of people, one must penetrate the nationalism of the Chinese people. And from all these questions, there is one insight that can be linked with Lay's, which is food that is in the memory of Chinese people. Until it became a strategy of doing Localized Marketing to change from Lay's which is a foreign dessert to Lay's in Chinese style to please Chinese customers. Lay's Marketing Source: mindshareworld.com/china/work/lays-find-your-flavor 3 Insight.
Why did Lay's choose to use Localized Marketing to build relationships with Chinese people? 1. Food is the highlight of China. and the variety differs according to the province Because China is a large country. and has many cultures Each area has local food according to that area. that is unique There are many different flavors. And it reflects the memories of being Chinese the most. Lay's has therefore used this feature as a gimmick to remove the status of a multinational potato brand. Let Chinese people feel more like Chinese products. 2. Chinese people are highly nationalistic. With the nationalism of the Chinese people To market to this group of people, one must penetrate the nationalism of the Chinese people.